Luxury Event: Thailand Luxury Professional Symposium


The Future of Luxury: Key Trends Reshaping The Luxury Industry. The symposium is expected to be the special luxury conference for those involved within the sector and gather over 100 top international executives working in the luxury industry. This year Symposium will identify the Power of Millennial and Chinese Tourists, how Luxury Brands could upgrade in-store experience and the Role of Technology and What Luxury Brands Do to Influence Customers through Emotion.

• SNAPSHOT: Luxury Retail Management in the Digital Age
• The Power of Millennials & Chinese Tourists
• Will Thai Affluent Millennial disrupt the luxury industry?
• How Brands are upgrading their in-store experience & The Role of Tech
• The strategic roles of WeChat to reach Chinese consumers and brand case studies
• Luxury Clients Psychology: why they buy and why not!
• Networking

Guest Speaker

Julien Gaubert, Molina, Managing Director Greater China – SAME SAME BUT DIFFERENT 

Julien began his career at IBM in France and London to develop skills in operational marketing before joining Hermes in New York and Paris to support the development of and sites brand such as John Lobb and Puiforcat. During this period, he developed as a project manager, digital competence by participating in the redesign process of purchasing Hermes. He also acquires a luxury sensitivity by coordinating the productions photos and updates of editorial Hermès sites.

In June 2009, Julien Gaubert-Molina integrates Hermès Leather Goods division as head of European and Asian markets in charge of business development and operational collections. He also coordinates during this period the Visual Merchandising guidelines for Hermes Group and all the leather trainings program.

Julien has joined SAME SAME but different in 2012 as a Consulting & International coordination Director. In 2013, Julien moved to Shanghai to support SAME SAME China developement and then set up in January 2014 a new office for SAME SAME in Hong Kong office as a Managing Director for APAC. In 2016, Julien has enlarged its reponsabilities to become the Managing Director for SAME SAME Greater China activities.


Prof. Denis Morisset worked 25 years in the Luxury Fashion Industry and occupied COO position at Ralph Lauren (Europe), was CEO of Couture House Pierre Balmain, CFO of Children Worldwide Fashion (leader in Luxury children wear with Burberry, Kenzo, Donna Karan, Timberland, Elle licenses) and CEO of Giorgio Armani (France & Belgium) from 2000 to 2004.

From 1993 to 1999, he was President and CEO of Group Sac, the second largest shoes manufacturing group in France and developed both in-house and licensed shoes brands internationally for men’s, women’s and children (Kenzo, Givenchy, Morgan, Elle, Naf Naf, Disney, Elite). He developed in-house premium brand Elizabeth Stuart internationally, opened stores in Europe, Japan, HK and China.

Prof. Denis Morisset also acts as in-house luxury marketing trainer and luxury retail trainer for luxury brands and luxury groups operating in Asia (Shanghai/HK/Singapore).  Â

He is regularly invited to chair luxury summits and deliver master classes and keynote speeches in various luxury events or gatherings (Paris, London, New-York, Miami, Sao Paolo, Dubai, HK, Shanghai, Singapore, Moscow, Seoul, Baku, Bangkok, Jakarta)

Aymeric Lacroix, Managing Director – SWAROVSKI Consumer Goods Business Southeast Asia and India

Mr. Aymeric Lacroix serves as the Managing Director of Swarovski’s Consumer Goods Business (CGB), Southeast Asia and India. In this role, Mr Lacroix is responsible for the implementation of the Swarovski Consumer Goods Business strategy in Southeast Asia and India and the development of the brand in terms of sales, distribution, marketing, communication and consumer experience.

After an early career at Bulgari and Polo Ralph Lauren, Mr Lacroix joined Swarovski in 2005 as a Retail Coordinator & Business Analyst in Paris. He was promoted to Regional Retail Manager two years after and managed Swarovski-owned retail stores and partner boutiques in France.Â

In 2009, Mr Lacroix transferred to the headquarters of the Swarovski Consumer Goods Business in Switzerland. He took up the role of Project Manager within the Global Retail Distribution department and was in charge of developing new retail formats for the wholesale expansion of the brand worldwide. In 2010, the ambitious leader was appointed Director of Retail Central & Eastern Europe (CEE) and Scandinavia, where he was responsible for the development of the Swarovski-owned retail business in the Czech Republic, Hungary, Romania and Sweden.

In early 2014, Mr. Lacroix moved to Bangkok to take the lead in the operations of the brand in Thailand as Managing Director, CGB Thailand.

Following a promising start in Asia, Mr Lacroix was promoted to Managing Director, CGB Southeast Asia in November the same year and relocated to Singapore in January 2015.

In October 2017, he was appointed Managing Director, CGB Southeast Asia and India, to further unleash the potential of the region, capitalizing on the very successful emerging market brand-building and distribution strategy he spearheads.


Mr. Torsten Richter has 27 years Luxury Hotel experiences with an international Hotel experience in key regions (Germany, UK, USA, Thailand, Indonesia, Maldives)

He also has received multi recognitions

  • Best Waiter Award by Grundig Hotels
  • President Award by Starwood
  • Craft Trainer Award by Starwood
  • Leading Starwood Mentoring Award
  • Building World Class Brands Award by Starwood
  • Starwood High Potential Program (GM Track by Starwood)
  • Extraordinary Effort/ Innovation Award by Minor Hotels & Resorts
  • Revenue Management certified by Accor Hotel

Juthamas Carranco, Director of Business Development – SO SOFITEL BANGKOK

Ms. Juthamas Carranco has almost 20 years of experience in hospitality industry, particularly in five stars and luxury hotels and Board Member of HSMAI (Hotel Sales & Marketing Association International)

Ms. Juthamas Carranco has received multi recognitions:Â

  • Starwood Hotels & Resorts High Potential Program 2011
  • Nominee for Asia Pacific Best Talent Development 2013, Starwood Hotels & Resorts
  • AccorHotels IHMP Class 2017 (Fast track GM development program)

Francis Srun, Author – LUXURY SELLING

Mr. Francis Srun is the Executive President of Ruyi International Group and Ruyi Holding Group General Manager. Previously, he had been Managing Director Pacific Asia for Maison Boucheron, a French luxury jewelry house. Fluent in French, English and Chinese.

Srun’s international career path has seen him work in France, Switzerland, China, Taiwan and Hong Kong. With over 20 years experience spanning both high end Luxury Sales and Marketing, with houses like Maison Piaget, Ralph Lauren, and Boucheron and mass distribution operations like French Hypermarket Carrefour, French Press Distributor Lagardère Services, Francis Srun is a recognized expert in retail sales. In 2013 he published Vendre Le Luxe, the first book in French about selling luxury, presenting selling techniques and customer psychology.

He is a regular speaker on Luxury, Asia, Retail and Affluent customers.


Mr. Jerome Hervio has a broad international experience of research covering Europe, Africa and Asia. He arrived in Thailand in 1998 and started two research companies in Thailand: Research International then Ipsos in 2005. Both enjoyed tremendous growth.

NEXT Beyond Research was created in February 2018 as a new answer to the challenges faced by the research industry. We understand that clients want less data and more insights as well as speed and cost effectiveness.

Mr. Hervio is member of ESOMAR and former president of TMRS (Thai Market Research society)

Venue: SO Sofitel Bangkok


FULL DAY: 7,900 THB (Vat 7% included) 09:00-18:00 (Lunch included)

HALF DAY: 4,900 THB (Vat 7% included) Morning Session (09:00-13:00) or Afternoon Session (13:00-18:00)


FOR MORE INFORMATION: 02-071-2948, Email:

* Remarks:

  • Please kindly be informed Ticket fee must be paid at least 5 days prior to the event
  • Please be informed that we have limited seats. Seats can only be reserved online.
  • Gift voucher Luxellence can be used only for the full day participation.